Selected work / Custom performance apparel
RM Aquaculture.
Premium packaging design for spicy marinated boneless bangus—bringing together a confident aquaculture identity, appetizing product presentation, and clear information for the freezer aisle.
Project
Frozen food packaging concept
Product
Spicy marinated boneless bangus
Design direction
Premium / Fresh / Trustworthy
Studio
Graprix Design and Prints
Made to feel premium. Designed to be clear.
01 / The brief
Local product. Premium presence.
RM Aquaculture's packaging concept uses a deep forest-green field, gold detailing, and a fish emblem to establish a distinctive visual identity. A large product window and bold product naming keep the bangus at the center of attention.
The layout balances brand storytelling with practical product information, including net weight, storage guidance, ingredients, and spaces for production details.
02 / Apparel showcase
Designed from every side.
Deep Aquaculture Green
#003B24
Forest Green
#0B512F
Premium Gold
#C9A646
Clean White
#FFFFFF
Freshness Red
#B91F27
Soft Ivory
#F5F2E9
Front and back panels work together as one system: a strong retail-facing presentation on the front and a structured information hierarchy on the reverse.
03 / Design approach
Every detail has a job.
01 — BRAND RECOGNITION
Forest green & gold
A deep green base with gold accents creates a premium, nature-linked look and gives the identity a strong visual anchor.
02 — PRODUCT APPEAL
Let the product lead
A generous bangus image area makes the food the hero, helping shoppers understand the product at a glance.
03 — INFORMATION HIERARCHY
Clear, useful details
Product name, weight, storage instructions, ingredients, and production fields are grouped to support quick scanning.
04 / The outcome
A stronger shelf presence for a local food brand.
The concept brings the packaging and product presentation into a cohesive visual system—built around brand recognition, appetizing imagery, and practical communication across the package.
This portfolio case study presents the supplied design concept and mockup visuals. No unprovided sales results, certifications, or regulatory approvals are claimed. Final commercial packaging should be checked for accurate ingredient, nutrition, registration, and labeling requirements before production.
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